A small percentage of millennial members are putting money into their savings accounts. Regardless of stress or fear they still feel no urgency to save because they don’t own anything or have long-term expenses.

We turned millennials’ habit of pinning into a habit of saving by making every pin a dollar amount transferred to their savings.

Fitzgerald & Co
CD: Ryan Boblett
GD: Andrey Ter-Grigorian
AD: DeJuan Turner, Savannah Bradford
CW: Colleen Coggins, Kamey Murphy